Bindable Update on COVID-19 Emergency
March 14, 2020

To Our Valued Business Partners:

I wanted to take a moment to share with you the steps we've taken in response to the coronavirus (COVID-19) emergency and assure you we're committed to doing our part to mitigate the risks associated with the continued spread of the virus.

Without question, our primary concern is the safety and wellness of our employees and their loved ones, business partners and the many customers we both serve. Our technology and business continuity planning have prepared us to operate virtually and following are some of the initiatives we've taken to respond to this event:

  • Bindable's established Business Continuity & Disaster Recovery Plan provides the structure needed to respond and reduce the impact of unforeseen circumstances, such as the coronavirus.
  • We are requiring our employees to work from home for the foreseeable future. Our team is well equipped to work remotely and will follow Bindable's standard telecommuting policies. We are holding internal huddles to enhance remote collaboration and will continue to leverage our virtual tools.
  • We are committed to ensuring our partners continue to receive the excellent service and support they expect. The technology team supporting our platform clients and our agents supporting our insurance customers have all worked regular remote schedules in the past and are well prepared to work from home during this period.
  • We are a cloud based business and all our websites are hosted on AWS (Amazon) which has secure locations throughout the country.
  • Bindable is geographically diverse with employees located on the East and West Coast. In this, we will continue to follow the guidance shared by the World Health Organization, Center of Disease Control as well as local government and health organizations.
  • Bindable has suspended all business travel and is fully equipped to conduct meetings virtually.
  • Earlier this month and as it became clear the virus would be spreading, our offices increased the availability of hand sanitizer, cleaning materials, etc. and encouraged any employee who was sick or becoming sick to stay home.

We will continue to closely monitor and manage this situation with an abundance of caution and keep you posted on any relevant updates. In the meantime, please do not hesitate to contact me directly or anyone on our team with questions or concerns. Thank you for your support and we wish you, your colleagues and all of your loved ones safety and well being.

All the best,

Bill Suneson
CEO, Bindable

Nationwide Added to Bindable's Distribution Platform
January 27, 2020

BOSTON – Bindable, an insurance technology company and national digital agency, has added Nationwide to its alternative distribution platform, enabling both companies to better serve customers through sponsored channels. Through Bindable's multi-carrier solution, customers and business partners will now have access to auto and homeowners quotes from Nationwide.

"Bindable is honored to expand its partnership with Nationwide," says Bill Suneson, CEO of Bindable. "This mutually beneficial relationship is a result of our long history of working together, and we look forward to seeing what else the future holds for our relationship."

The partnership will enable Bindable to continue to offer the industry's best insurance products to its customers, and Nationwide to offer great auto and homeowners insurance to a larger audience.

About Bindable
Bindable is an insurance technology firm. Its proprietary technology platform brings together software solutions, a digital wholesale marketplace, and a full suite of support services to offer flexible, market-ready solutions that connect insurance providers, brands, and consumers.

About Nationwide
Over the last 85 years, Nationwide has grown from a small mutual auto insurer owned by policyholders to one of the largest insurance and financial services companies in the world. It is a Fortune 100 company that offers a full range of insurance and financial services across the country, as well as administrative services, annuities, mortgages, mutual funds, pensions, long-term savings plans and specialty health services. For more information, visit

InsurOp-Ed: InsurTech Observations – Ten Years Later
January 7, 2020

Just over 10 years ago John Fees and I founded Next Generation Insurance Group (NGI) because we firmly believed the buying patterns of the next generation of consumers would reshape the industry. After a decade of building two InsurTech companies, it is fair to say we were wrong about many things and right about a few. Reflecting on the journey, here are some observations from an entrepreneur and long-time insurance agent coming off ten years of zigzags, pivots, wins, losses and second chances.

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15 Insurtechs to Know
October 2019 Issue

These startups are automating pieces within coverage placement for small and midsize businesses.

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Finding a Balance Between New Marketing Technologies and Old-Fashioned People Power
September 19, 2019

Technology has been making waves across the insurance value chain, allowing agents and brokers to seamlessly access new products, control user experiences, and offer personalized services to their customers — and that's just on the front end.

Behind the scenes, third-party providers, with a little help from the Internet of Things, have made the underwriting process increasingly data-driven. This has led to smarter pricing and targeting while also making the claims adjudication process far more efficient, according to Bindable CEO and co-founder Bill Suneson. It should come as no surprise that has experienced a rush of capital, with investments reaching more than $10 billion over the past five years.

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Quarterly InsurTech Briefing Q2 2019
July 25, 2019

The InsurTech businesses featured in this quarter are U.K.-based Simply Business, U.S.-based Bindable, Germany based massUp and U.K.-based All of these companies are delivering their own unique approach, supported by innovative (and appropriate) technology, to all of, or part of, the Quote, Bind, Issue process.

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Bindable launches new innovation Bundle Crusher
April 9, 2019

BOSTON (April 9, 2019) – Bindable has launched a new service, Bundle Crusher, as an add-on to Policy Crusher™, Bindable's SaaS platform and CRM for agents.

Bundle Crusher can quote an auto and a homeowners policy in one transaction for multiple insurance companies simultaneously, allowing the agents to see both the combined premium as well as the separate rates for home and auto. This creates a more cohesive and streamlined experience for both customers and agents. Bundle Crusher eliminates the inconvenience of customers having to provide their personal information twice and agents needing to undergo two separate processes to obtain quotes for auto and homeowners.

Senior Operations Manager Cam Sewall comments, "Bundle Crusher allows agents to cross sell with ease and maximize premium sold with each customer they speak to."

Bundle Crusher was initially created for usage within Bindable's agency. Now, Bundle Crusher is available to Bindable's strategic partners. Bindable bundles auto and home policies with many top nationally recognized carriers.

Bindable is committed to continuous innovation in order to transform the distribution of insurance in the affinity marketplace.

About Bindable
Bindable is a full-stack, tech-enabled solutions provider built for modern insurance distribution. Through its MyLifeProtected and Policy Crusher™ platforms, Bindable offers insurance companies, intermediaries and affinity groups a comprehensive suite of digital products and software services designed to further engage and monetize their customers.

About Policy Crusher™
Policy Crusher™ is Bindable's SaaS platform and CRM for agents specifically designed for partner distribution models. Policy Crusher™ analyzes lead data in real-time and presents other potential products available within the application.

Bindable announces partnership with AREAA Global
March 1, 2019

Boston (March 1, 2019) – Bindable, an insurance technology company transforming the affinity distribution of insurance, today announced a partnership with the Asian Real Estate Association of America (AREAA) Global, the for-profit arm of AREAA National—a nonprofit professional trade organization committed to representing the interests of the entire Asian real estate market nationwide.

Bindable's technology will provide AREAA members with access to an easy-to-use online insurance quoting platform. AREAA members will then have the ability to compare and purchase insurance products from multiple leading carriers.

The partnership supports Bindable's mission to provide high-end digital services to its affinity partners, as well as AREAA Global's commitment to offering its members valuable benefits.

About Bindable
Bindable is a full-stack, tech-enabled solutions provider built for modern insurance distribution. Through its MyLifeProtected and Policy Crusher™ platforms, Bindable offers insurance companies, intermediaries and affinity groups a comprehensive suite of digital products and software services designed to further engage and monetize their customers.

About AREAA Global
The for-profit corporation, wholly owned by AREAA, provides a platform for connecting AREAA members to unique real estate deals in the U.S. and internationally. AREAA Global curates real estate opportunities introduced by AREAA members and exposes them to AREAA's powerful network.

The Asian Real Estate Association of America (AREAA) is a nonprofit professional trade organization dedicated to promoting sustainable homeownership opportunities in Asian American communities by creating a powerful national voice for housing and real estate professionals that serve this dynamic market.

For more information, visit

Bindable announces investment round led by EPIC, Motive Partners and Wafra
November 27, 2018

Boston, San Francisco and New York (November 27, 2018) – Bindable, an insurance technology company whose goal is to transform the affinity distribution of insurance, today announced an investment from EPIC Holdings, the corporate parent overseeing investments across the entire EPIC platform, including EPIC Insurance Brokers & Consultants, and a Wafra advised fund, in conjunction with Motive Partners, a global private equity firm focused on investing in financial technology companies.

The investment will support Bindable's continued platform development and growth initiatives. In connection with the investment, Bindable and EPIC have entered into a commercial agreement where Bindable will provide a turnkey software solution to EPIC and its program and affinity business that will enable EPIC to better engage its customers through technology, product diversification and market growth.

Headquartered in Boston, Bindable has built a premier multi-product digital platform for insurance distribution through ecosystem and affinity channels. Bindable's software enables customized partner distribution and rapid market expansion for industry leaders and brands alike. Bindable has proven itself to be a highly differentiated solution through its client engagements with leading insurance companies, financial institutions, brokers and affinity groups.

Bill Suneson, Co-founder and CEO of Bindable, commented: "We've built our platform to transform the distribution of insurance through sponsored channels and we're pleased to partner with EPIC, Motive Partners and Wafra to not only support our vision but also provide the strategic capacity to help us drive that change. We seek to enable the insurance industry to better serve customers through preferred channels and this new capital will help us realize our vision."

John Hahn, CEO of EPIC Holdings, commented: "Our investment in Bindable reflects EPIC's continued interest in investing and partnering with technology-based solutions and platforms that help us transact our business more efficiently and effectively with our clients."

Scott Kauffman, Partner at Motive Partners, commented: "We believe Bindable has created a platform that is well positioned for rapid growth, as insurance carriers and brokerages increasingly rely on digital and tech-enabled distribution solutions. I look forward to working with Bill Suneson and John Hahn to help Bindable achieve our shared vision."

Greenberg Traurig served as legal advisor to Motive Partners and EPIC in connection with the transaction.

Fenwick & West LLP served as legal advisor to Wafra in connection with the transaction. Osborn Maledon served as legal advisors to Bindable in connection with the transaction.

About Bindable
Bindable is a full-stack, tech-enabled solutions provider built for modern insurance distribution. Through its MyLifeProtected and Policy Crusher™ platforms, Bindable offers insurance companies, intermediaries and affinity groups a comprehensive suite of digital products and software services designed to further engage and monetize their customers.

For more information, visit

About EPIC Holdings
EPIC Holdings is the corporate parent overseeing investments across the entire EPIC platform, which includes the firm's retail insurance brokerage and consulting business (EPIC Insurance Brokers & Consultants); programs, affinity, and MGA/MGU business, warranty and InsureTech Initiatives (EPIC Specialty Programs & Investments).

Led by CEO John Hahn and President Steve Denton, EPIC Holdings focuses on identifying and pursuing opportunities to invest in and acquire businesses across the EPIC platform. This includes expanding the firm's Program/MGA footprint, aggressively participating in the InsureTech revolution, and developing new, creative distribution ideas and concepts, while remaining focused on EPIC's vision and strategy to drive specialization across the entire organization. For additional information, please visit

About Motive Partners
Motive Partners is a sector-specialist investment firm that is focused on technology enabled companies that power the financial services industry. Based in New York and London and comprised of investors, operators and innovators, Motive Partners brings differentiated expertise, connectivity and capabilities to create long-term value in financial technology companies. For more information, visit

About Wafra
Wafra and Its advisory affiliates have discretionary and non-discretionary assets under management (including undrawn capital commitments) exceeding $23 billion (estimated as of June 30, 2018) and invest across a wide range of asset classes. In its pursuit of investments, Wafra seeks to connect its investors, partners and stakeholders to foster an exchange of ideas and innovations.

April 11, 2018

BOSTON—MassDrive Insurance Group, the company behind MyLifeProtected, today introduced Bindable™, an insurance technology company whose goal is to transform the affinity distribution of insurance by providing a full stack of innovative, technology-enabled services. This new venture allows for the consolidation of its core services under the Bindable umbrella to better support its evolution into an industry-leading tech services platform.

Founded by proven entrepreneurs and affinity marketing leaders, Bindable offers insurance companies, affinity groups and intermediaries a full suite of solutions for modern insurance distribution including:

  • MyLifeProtected – launched in early 2016, the multi-product digital platform delivers private label and custom branded insurance marketplace solutions to partners.
  • Policy Crusher™ – the newest service under the Bindable umbrella serves as a SaaS platform and CRM for agents specifically designed for partner distribution models.
  • MassDrive – a nationally licensed agency offering multi-carrier auto and home insurance comparison-shopping services available for integration with eco-system partners.

In describing the reasoning behind the name, Bindable's CEO and Co-Founder, Bill Suneson, explained, "We've built our organization around providing technological solutions that enable companies to enter into the insurance business or expand their existing presence. We see this as a kind of 'binding,' which of course is a well-known insurance reference. To us, Bindable represents the bringing together of like-minded people, such as affinity groups, and a continued commitment to our customers, partners and community. We also feel the name speaks to the technological advancements in the insurance industry via products, services and customer engagement."

Bindable provides companies that work in the affinity space a full front-to-backend solution. It also offers adoptable tools that deliver more solutions to companies who work with affinity partners, particularly through its newest service: Policy Crusher™, a dynamic agent facing enrollment platform and CRM built for modern insurance distribution and personalized cross-sell.

"We offer a suite of technology-enabled services to insurance companies, intermediaries, affinity groups and other trusted brands. Bindable allows strategic partners to better engage their customers through insurance distribution, product diversification, and market expansion," added Jean-Marie Lovett, President at Bindable.

March 13, 2018

NEW YORK--(BUSINESS WIRE)--MetLife Auto & Home® today announced the launch of SnapQuote®, a digital insurance marketplace. SnapQuote's advanced API technology, powered by Bindable™, a Boston-based distribution technology firm, enables the insurance marketplace to integrate directly into existing platforms to give end users a streamlined, seamless experience.

SnapQuote's highly intuitive algorithms pull data from existing platforms, and with minimal additional information, can pinpoint the best available quotes from MetLife Auto & Home and other high quality home and auto insurance providers based on factors like cost and coverage. This easy-to-use insurance platform provides end users with information at the click of a button and access to licensed agents to ask questions and buy a policy.

"Consumers today expect more choice and transparency than ever," said Kishore Ponnavolu, president of MetLife Auto & Home. "SnapQuote delivers an omni-channel approach that puts the customer at the center of the experience."

Along with a digitally-integrated, insurance-choice marketplace and access to a variety of auto and home insurance products, SnapQuote offers customizable benefit solutions to mortgage lenders, banks, credit unions, employers, member associations and insurance brokers.

"We've made sure that SnapQuote gives businesses and organizations the ability to grow with an agile platform that seamlessly integrates into existing processes and systems," said Kevin Chean, vice president, MetLife Auto & Home, "Whether you're a financial institution, employer or insurance broker, SnapQuote helps you provide the online insurance marketplace your customers or employees want."

More information about SnapQuote, including requesting a demonstration, visit

About MetLife Auto & Home
MetLife Auto & Home is one of the nation's leading personal lines insurance groups, insuring nearly 4 million autos and homes, and is affiliated with MetLife. For more information, visit

About MetLife
MetLife, Inc. (NYSE:MET), through its subsidiaries and affiliates ("MetLife"), is one of the world's leading financial services companies, providing insurance, annuities, employee benefits and asset management to help its individual and institutional customers navigate their changing world. Founded in 1868, MetLife has operations in more than 40 countries and holds leading market positions in the United States, Japan, Latin America, Asia, Europe and the Middle East. For more information, visit