- Play
- 16 min
- November 14, 2023
Insurance is an industry built on data – we need data points to evaluate risks, set prices, and understand customers. Even so, the ability of many insurance organizations to refine their most basic raw material and produce more impactful insights has often eluded even the biggest players in the space.
As the speed of business continues to pick up, it's time we shift our perspective on data from an ill-defined byproduct of doing business to recognizing it for what it truly is: a critical source of information that has the power to fuel innovation, foster differentiation, and propel growth.
Today, we're joined by Chad Lovell, SVP of Agency Optimization at Assurance IQ. A seasoned expert in data-driven optimization, Chad will be sharing his experiences in harnessing data for competitive advantages and improved customer experiences. Additionally, we'll delve into how Assurance's data-centric culture is positively influencing their business and its pivotal role in their success. The audience will gain a deeper understanding of the importance of data and how to leverage it as a strategic asset to remain competitive as our industry continues to rapidly evolve.